Maximise your exposure – have your Website and Social Media synchronised.
Website and Social Media compliment each other in the overall marketing strategy. When posts are simultaneously published on the website and social media, in a proactive way.
Social Media is good at headline coverage with short articles, broadcasted to a wider audience, taking the topic and company name to a potentially huge market.
With articles being published on social media on a frequent basis the latest news item will be moved down the list by new posts, reducing the effectiveness of the post. Social Media linked to the website, directs more traffic to the website.
When the post is generated via the website, it will be kept on the website which can be viewed by at a later date when visiting the site, a great resource that can be seen over a time.
With the your website displaying your storefront covering your full range of products and services, more views generated equals more opportunities.
So by publishing the post/blog on the website and having it linked to social media results in a raising awareness of all your products or services.
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